Define the core set of features
The core set of features is critical to your product launch. This is often the most challenging part of product design.
- Apply the Pareto principle: 80% of the value comes from 20% of features. Define the one job that will add the most value to your target audience.
- Building minimum viable product (MVP): An MVP allows you to strip your product down to its core and will enable you to validate if your initial idea is good.
- Beat the fear of getting on the market too early. You can give access to your MVP to a small group of users and track their performance.
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