JOKER

The smile is important because it subconsciously implies that you’re not a threat and makes you look like you're confident and enjoying yourself. People like to be around others enjoying themselves because they will feel more comfortable showing joy.

The wrong kind of s...

Startups should start with a very small market because it's easier to dominate than a large one. Once you dominate it, scale up and move into adjacent broader markets.

The perfect target market for a startup is a small group of particular people that are served by f...

The power of changing the perspective.

We often feel low because we've been focusing on the wrong or difficult things.

When you focus on what is hard you feel like giving up because it's such a struggle. But when you focus on what is easy it makes it easier t...