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LinkedIn is the best place for career growthâif you can survive the self-proclaimed AI experts, life coaches, and âIâm too good for this worldâ influencers. đľâđŤ
But beyond the humblebraggers and the "I woke up at 4 AM and closed 3 deals before breakfast" crowd, LinkedIn is a goldmine for landing jobs, building influence, and growing your network.
Hereâs how to use it the right way in 2025 (without losing your sanity.)
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đš Use a keyword-rich headline that shows your expertise (not just your job title).
đš Write a compelling About section with your achievements + how you add value.
đš Keep your profile banner & photo professional and personal-brand aligned.
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đ˘ Share insights at least 2x a week (not just personal storiesâteach something).
đŻ Use a mix of text posts, carousels & short videos to engage your network.
đ Commenting is the new contentâengage on top posts to get seen.
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đ¤ Stop sending random connection requests.
Instead:
đ Follow industry leaders & comment thoughtfully on their posts.
đŠ When connecting, send a message that shows shared interests or value.
đĽ Join & engage in relevant LinkedIn groups.
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đź Creator Mode: Boosts your visibility if you post content regularly.
đ LinkedIn Analytics: See whatâs working and double down on it.
đŠÂ LinkedIn Newsletters: Great for thought leadership.
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đ Search for hiring managers or decision-makers in your target company.
đ¤ Engage with their posts weeks before they announce an opening.
đŠ When they post a job, you're already on their radar = higher chance of a response!
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Most people ignore this section, but itâs prime real estate! Add:
â Case studies, articles, or achievements.
â A video intro of yourself talking about your expertise.
â A one-pager resume or a lead magnet (if you're a freelancer/consultant).
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Post smart, engage often, and remember...if you start sounding like a motivational poster, itâs time to log off.
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